FOR A MAN'S MANLIER TASTE


After years of no marketing presence, Icehouse launched new
product packaging and a creative campaign to go along with it.
The
Icehouse "For A Man's Manlier Taste" campaign was developed
and launched in 2015 and is the current creative campaign.


"TASTES LIKE YOUR BEER BUT BOLDER"
OOH BOARD



"BREWED COLD TO BE BOLD"
OOH BOARD




"KNOWN FOR OFFENDING DELICATE TASTE BUDS"
OOH BOARD




"TASTES LIKE YOUR BEER BUT BOLDER"

METAL TACKER (18˝ X 24˝ )





"TASTES LIKE YOUR BEER BUT BOLDER"
CASE CARD




 COOLER DECAL, SUCTION CUP DISPLAY, ICE BIN         


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